What is a conceptual design?

A concept is a general idea. A conceptual design is a description of something that could be made. If you search Google images for "conceptual design" you will see two types of images:

• pictures of objects (either real or imaginary)
• diagrams of systems (eitehr existing or planned)

Your conceptual design might be shown to the client by any of these methods that suit your issue:

• a scale model
• a set of sketches
• a storyboard
• a sample with limited functionality
• an unpublished set of computer files
• a multimedia presentation