Sorry that I can't be with you today.
We are starting a new topic. We will be looking at
- methods of advertising and marketing
- techniques of designing and creating multimedia
- using DigiTech hardware and software to advertise and market
- what makes Christchurch special and different.
Today, please work throught these questions, recording your thoughts and what you find on the Internet in a Word document.
- Define advertising and marketing.
- What are the similarities and differences between advertising and marketing?
- Make a list of as many different methods of advertising as you can.
- For each method in your list, identify good and bad points.
- Define multimedia.
- Give examples of multimedia.
- For each example of multimedia in your list, say what hardware and software are needed to (a)produce and (b)view.
- Compare Christchurch to one other place where you have been or know about.
- Find out about and report on viral marketing.
